About UsThe Decision Factor offers insightful comments and observations on analytics—from views on new technology approaches and market dynamics to the latest industry trends driving demand for faster, smarter information analysis. This blog contains personal views, thoughts, and opinions from SAP employees, mentors, and friends working in the area of analytics. It’s not endorsed by SAP nor does it constitute an official communication of SAP. |
Posted by: Scott Jeffries May 2, 2013  In my last two blogs, we discussed two of the three key activities to drive value through analytics—gaining control of your data and delivering the right information to the right people. Now it’s time to explore the third activity—enabling real-time analysis.
Business issues are on-going. Companies must continuously monitor business performance against established targets to identify areas for appropriate action and further analysis. In addition, business users are bombarded on a daily basis with questions that require quick investigation. And many of these questions …
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Posted by: Kaan Turnali April 30, 2013  Today, organizations face multifaceted problems and need to quickly realize the value of their technology solutions whether it’s for business intelligence (BI) or other technology implementations. Business challenges have become more complex and are often riddled with ambiguity that makes it harder to address using traditional methodologies in analytics and beyond.
As a result, to answer the most pressing business questions, we’re still left with an age—old problem—balancing functionality against scarce time and resources. Rapid deployment solutions (RDS) can provide an alternative method …
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Posted by: Sandeep Garg February 5, 2013  What if you knew exactly who your customers were, what products they wanted, and when they were most likely to purchase them? It would have a huge impact on your marketing and sales strategy and execution!
We now have an unbelievable amount of data on every customer. Each of these data sets opens up a new window on a customer and reveals insights before, during, and after the purchase cycle. But most companies lack the right data, unified platform, or mathematical expertise to accurately predict …
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Posted by: Bil Khan January 31, 2013  Big data can help businesses gain new insights at incredibly fast, real-time speeds. However, making an informed decision based on accurate information is only the first step. You have to implement that decision across your organization in order to produce the desired outcomes. But how do you do that?
In order to fully realize the benefits of real time, you need to act in real time and bring both analytics and transactions to work at the same …
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Posted by: John Hunt June 14, 2012  Why is it that we tend not to say much when we’re happy with a commercial transaction, but we can’t communicate enough when we’re disappointed! Take one of my favorite industry analysts/bloggers, Josh Greenbaum, for example. In one of his recent blogs, he roasted a prominent bank as only a scorned author of his caliber could. What does this have to do with analytics? From an enterprise perspective, perhaps nothing. From a cloud perspective, however – everything.
If the bank in question were to mine their call …
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Posted by: Hugh Anderson September 22, 2011  Thankfully, the damage from Irene proved to be lower than predicted. However, coming on the heels of a series of catastrophic tornados and even a strong East Coast earthquake, insurers have been reminded that in today’s reality, they need to act in new ways—before, during, and after the storms. Insurers who wish to separate themselves from the pack are now making innovative use of social media, mobility, and real-time analytics. They’re not doing so just to be prepared financially for servicing claims or reaching out to their customers after …
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